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Prem Peter D'Souza.
Art Director / Creative Lead

I passionately help brands tell their story creatively, focused on brand building through brand loyalty and consumer loyalty.  

 

My design Philosophy is simplicity while my life’s philosophy is philanthropy. 

My expertise include identity and design, brand experience, visual composition, advertising campaign design for social media and traditional media, packaging, 3D modeling, environments and experience, innovation, motion graphics, image retouching, photography, cinematography and more.
 

Deep understanding of the concept of living identity, identities that change and adapt. Insight driven ideas, to create a seamless brand experience transition between real and online world. High level of design craftsmanship, ability to generate path breaking ideas and execute them beautifully. Managed team of designers and strategist in developing integrated planning strategies and design to meet complex needs of businesses.

I kicked off my advertising and designing career with F S Advertising in Mumbai, and from there on worked my way up to some of the most prestigious advertising houses in Dubai. Such as, Al Otaiba, Madco Gulf, Intermarkets, Impact BBDO,
Face to Face Advertising. Over the period of twenty years, I have worked on global, regional and integrated campaigns, with brand experiences on Unilever Brands (Fair&Lovely, Vaseline, Lipton), Honda, Sony, World Gold Council, Dubai Parks & Resorts (Bollywood Parks, Legoland, Motiongate Dubai), RAK Properties, Rani Refreshments (Barbican, Vimto, Rani),
Iffco Brands (Noor, Hayat, Sunny, Rahma, Allegro), Abu Dhabi Airports, Ajman Bank, Gulf Oil, Videocon, Al Dar Academies, Finesse etc. Few of my work has also attracted international awards and recognition.

As a serious hobby, I do story telling through short films.

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